Our Story
Florence through local eyes
We believe the best way to know a city is through the people who live it every day.
Why we exist
Florence has been one of the most visited cities in the world for centuries. But most visitors leave having seen only the surface — the famous paintings, the crowded piazzas, the tourist menus.
We started Authentic Experience because we believe Florence deserves better. The city has layers of stories, flavours, and secrets that only a real local can unlock.
Every guide on our platform is state certified, independent, and deeply rooted in the city. They are not performers — they are locals who share their home with genuine warmth.
What we stand for
Three principles that guide everything we do
Authenticity
No scripts, no rehearsed routes. Every experience is shaped by genuine local knowledge and the curiosity of the guest.
Independence
We work exclusively with independent guides — not agencies, not operators. Your money goes directly to the person showing you the city.
Expertise
Every guide is state certified by the Italian Ministry of Tourism. You are in the hands of a true professional who knows Florence inside out.